Craft of the {human} Experience

In response to an excellent article by Sharon Lee at ALA, “Human-to-Human Design“, I made comments. I thought it would make a good blog post too. I’m still fleshing these thoughts out. So, any feedback would be helpful.

As a user experience designer to some interesting and large projects, I’ve had to advocate the persons on “the other side of the screen” numerous times. Much of the time to the humbling response of something along the lines of “well, because of the business goals…” [insert objection here].

It seems we ‚Äì as the craftspeople in this industry ‚Äì are in the position to take this type of stand for the humans who must use our clients’ [insert service here.]

In fact, this weekend, I’ve started a process in myself to stoke some emotionality for the “user” and move away from two heavily used terms that I think are actually hindering us from totally empathizing with our audience and creating the best experiences imaginable.

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